Lodestone Digital Partners with WebWare

Charlotte, NC, August 27, 2003 – Lodestone Digital, LLC, a consulting and training company in the digital media development industry, today announced an agreement with WebWare Corporation to support its award-winning Active Media™ enterprise digital asset management solutions. Through implementation and professional services, Lodestone Digital and WebWare will partner in deploying ActiveMedia’s line of solutions, including WebWare ActiveMedia Enterprise™ and ActiveMedia Access™, the first truly scalable digital asset management (DAM) system for under $50,000.

Under the terms of the agreement, Loadstone Digital will deliver customized enterprise solutions, including installation and deployment services, for Fortune 1000 companies. Users will receive custom services that include integration, UI development, XML/SOAP development, knowledge transfer and training.

“We chose WebWare as our DAM partner for several reasons,” said Lodestone president Josh Cavalier. “ActiveMedia offers an open architecture that enables it to integrate well with third-party technologies such as Adobe Graphics Server. That’s important to us because our focus is on helping clients make the best use of the best tools to enhance creativity and productivity in digital media creation and distribution. This open architecture also accommodates cross-media solutions, enabling us to focus on workflow issues without restrictions introduced by proprietary software systems.”

According to Carlos Montalvo, chief marketing officer for WebWare, Lodestone Digital’s client-centric approach and service makes Lodestone Digital a strategic and valued partner. “We welcome Lodestone Digital to our growing list of global systems integrators and VARS,” he said. “Lodestone Digital possesses proven training and knowledge transfer skills, and excels at bringing users up to speed on new technologies rapidly in order to maximize productivity and ROI.”

About Lodestone Digital

Lodestone Digital (formerly Interactive Fun) improves workflow efficiencies in digital media management workgroups by offering comprehensive and customized solutions. The Lodestone Digital business model centers around knowledge transfer in all aspects of digital media creation and distribution. This applies to software choice, the software, skills of the workers, and the processes they use to do their work.Each solution or combination of solutions offered by Lodestone Digital is unique for each client company, and is the result of a careful assessment of needs, in which business goals are aligned with relevant, productive tasks. As certified Adobe and Macromedia trainers, Lodestone Digital has trained thousands of students on various cross-media software tools. For more information, visit www.lodestonedigital.com.

About WebWare

WebWare is a leading digital asset management company that helps Global 2000 firms securely manage, re-use and distribute media assets locally or globally. WebWare’s ActiveMedia software provides a powerful media services platform for integrating rich media into content management systems (ECMs), marketing and communication portals, web publishing systems, and e-commerce portals. ActiveMedia is available as either a stand-alone product or fully hosted outsourced service. Major clients include Boeing, Bristol-Myers Squibb, Charles Schwab, E*TRADE, National Football League, National Geographic Channel and Scripps Networks. WebWare was named by eContent Magazine in its 2002 eContent 100 list of leading digital content industry companies, and was honored with the 2002 Frost & Sullivan Market

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